.png)
1-in-3 Australians have Netflix
- Jun 12, 2017
- 1 min read
Updated: Nov 6, 2023
Over 1 in 3 Australians now have Netflix as subscriptions jump 20 percent in first quarter of 2017
Following steady growth throughout 2016, the reach of Subscription Video On Demand (SVOD) juggernaut Netflix shot up again in the first quarter of 2017, as new research shows from Roy Morgan Research.
An estimated 7,091,000 million Australians aged 14+ (36 percent) had Netflix in the three months to March 2017, up sharply from 5,862,000 (29 percent) in the previous quarter.
This latest surge in Netflix’s potential audience is the result of a 20 percent jump in the number of household subscriptions since the end of 2016. An estimated 2,714,000 Australian homes (29 percent) are now subscribed, Roy Morgan Research shows.
Source: Roy Morgan Single Source, January 2016 to March 2017, average quarterly sample n = 12,420 Australians aged 14+
Thank you for the thoughtful perspective shared here. The adaptability of online entertainment platforms to user preferences is a positive trend. Additional background on this topic may be found on the website . The article provides a balanced view of the challenges and opportunities.The argument made in this article is insightful and persuasive. The emphasis on interactive digital services shows how important they are becoming in the modern society. Additional information is available on the website for anybody who wish to learn more about this. The composition has a really well-balanced tone.