An increasing number of Australian social media users are rejecting Facebook in favour of communicating directly with family and friends via messaging apps, such as WhatsApp and Snapchat, a new survey has revealed. An online poll of 2,539 people, conducted by Pure Profile, found 10% of Australians aged 15+ have already deleted their Facebook app, while another 23% said they are considering doing so. These findings were revealed in the latest release of the Datafication projec