Why the finance industry should be turning to newspaper advertising
Traditional media brings with it trust, reliability and credibility While print newspaper readership has seen a steady decline in recent years many publications are enjoying bigger audiences than ever before, across their website, apps and the print product. Over 16 million Australians aged 14+ – nearly 80 per cent – now read or access newspapers in an average seven-day period via print or digital (website and/or apps) platforms, according to the latest readership report from